Maine ROC takes marketing efforts online

AUGUSTA, Maine – The resident owners of a 13-site manufactured home community tucked away in a quiet corner of Maine’s bustling capital city are promoting their community with the launch of a marketing website.

Deer Ridge, a resident-owned community (ROC) since 2015, boasts a wide array of nearby activities from snowmobile and ATV trails to beaches and hiking to boutique

Screen shot of Deer Ridge’s new marketing website showing a Member in the Augusta, Maine, community.
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Deer Ridge recently launched a marketing website to attract new homeowners and promote itself online.

shopping and a host of government services almost next door. All while offering its Members the security and stability of a ROC. Deer Ridge is an all-ages community that works with Cooperative Development Institute for ongoing expert technical assistance.

Volunteer community leaders worked with ROC USA to build the website as part of a comprehensive ROC Marketing Program, a benefit extended to all resident-owned communities that launched with the help of the New Hampshire based non-profit.

The site features Deer Ridge’s background, community features, a virtual tour and automated link to homes for sale on An extensive FAQ section seeks to answer any question a potential homeowner might have before moving in.

Visit to learn more about this vibrant resident-owned community.

Interested in a similar site for your ROC? Ask you TA provider or contact ROC USA to learn more.

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